Average Ecommerce Conversion Rates [mortgageloan-processor.blogspot.com]
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What is an average ecommerce conversion rate? Let me give you a word of caution first, then some numbers that may be helpful.
An average conversion rate is a tricky number, for several reasons. The largest reason is that it is very hard to compare apples to apples. The reason is that there are many factors that influence conversions that you can't see.
The biggest unseen conversion factor is traffic sources. Some websites have large amounts of traffic from a print catalog or offline advertising. Traffic from offline sources can be highly qualified and convert at a much higher rate than online traffic. Some websites also depend largely on email marketing to drive traffic - prospects responding to an email will usually convert at a very high rate also, since they have already read the offer and responded to it.
Other "unseen" factors that influence average ecommerce conversion rates include brand awareness, one-to-one sales strategies, repeat customers, and return visitors.
So when viewing average conversion rates, you should treat them with caution - data you gather from your own site is usually much more useful.Ecommerce conversion rate averages vary by industry, but most are 1-4%. The top converting ecommerce sites on the internet get up to 30% conversion rates, but there are "hidden factors" that help them achieve those numbers. The top 10 ecommerce sites usually fall in the 10-15% conversion rate window. For small to medium sized ecommerce websites, though, a rate under 5% is usually a more reasonable goal. Of course, this varies by industry, product, etc.
Related Average Ecommerce Conversion Rates ArticlesQuestion by Marky Mark: How much will the average mortgage rate drop by the end of September? I have already prepurchased a home and locked in at a 10/1 ARM for 6.125%. I have a one time chance to relock within 60 days of closing. I will be closing in about 30-45 days. Will the rate drop below this or did I lock in at a good time? I hear the Federal Reserve will be lowering rates before the end of Sept. but will they be below 6.125%? Best answer for How much will the average mortgage rate drop by the end of September?:
Answer by Gem
If your mortgage is tied to prime you may see a quarter of a percent drop (would go down to 5.875%). If the Federal Reserve reduces the prime rate. Prime is currently 5.75% Read the fine print of your mortgage, some ARM's are not tied to prime and can be raised or lowered anytime the bank feels like it.
Answer by CreditAlignment.com
1st mortgages are NOT TIED TO PRIME RATE or the fed funds rate. 2nd mortgages, student loans, credit cards are affected by the fed funds rate/prime rate. 1st mortgages are tied to the 10yr bond rates. If you see the bond rates go up..then the rates go up If the bonds go down...then the rates go down. If the market is doing good then nobody wants to buy bonds. If the market is doing bad then everyone buys the bonds. 9/11 had a huge market crash...everyone starting buying bonds...and the FED lower the fed funds rate. Not only were the 1st mortgage rates low....the 2nd mortgages went down so EVERYONE was buying homes. check on yahoo finance to see if the 10yr bonds go up or down..
Answer by michiganted
If I knew that answer I'd be chilling by the ocean right now. :) There does not appear to be much probability that rates will go down significantly lower in the near future, barring some calamity. I am surprised that a 10/1 ARM was the best program? That hasn't been the case with any of the lenders that I work with for a long time. Also, as long as you haven't been conned into paying an application or lock in fee - you have the absolute right to do your mortgage with whatever company you choose. You definitely should not be dictated to that you "have a one time chance to relock within 60 days of closing." It seems to me that you are the customer, and it is your needs that matter most.
